Birchbox Canada | January 2015

This is Birchbox Canada's second box, and I am still making up my mind on the box. I am sure they are still feeling out the Canadian market and developing an understanding of our preferences.  I hope they have learned from Target's approach to Canada, and their eventual closure that Canadians want comparable products to the States, but that our market preferences are still distinct.  So far I have found Birchbox to be a bit of a disappointment, but I will get into that a bit more after I review the products I received.

Birchbox Canada | December 2014

This month was a crazy good month for Canadian Beauty Box subscribers.  Not only did Birchbox finally make its way into the Canadian market place, but so did Glossybox!  I don't know what this means for Topbox and Luxebox, but the laws of economics mean one of two things will happen. Either they will step up their game, or they will bleed clients and eventually close.  Or, the Birchbox and Glossybox will go back home.  The only reason I do not include Ipsy in this equation is that Ipsy already competes with these two brands in the United States.  I personally don't think the Canadian beauty box market is big enough to sustain all of these companies.  We're only 1/10th of the size of our neighbours to the south.

Welcome to Canada!